Post by aloo5436459 on Feb 23, 2024 23:17:38 GMT -6
You may have carried out numerous campaigns to increase sales so far. Numerous methods such as Facebook ads, Google AdWords ads, e-mail marketing, visitor writing or product reviews are the most common methods you can use to promote your store's content or products. However, marketing studies constitute half of all general studies. In the second half, there is the most important issue, namely being able to follow your studies. If you do not use the right tracking and analysis methods, it is not possible to achieve real success. In this article, we wanted to show you how you can track your campaigns using Google Analytics. You may have some information on this subject, but you will learn more thanks to this comprehensive guide.
In this way, you will be able to make the most of the marketing budget you have and use your time more efficiently. Campaign Tracking in Google Analytics Before you get started, you should remember that you must have a Google Analytics Phone Number List account. Moreover, this account must be linked to your store. You have agreed with many bloggers and decided to have sponsored reviews and this is how you will launch your product for the first time. Even though you have agreed with many bloggers, you may want to know which one will offer you more activity. This is why you need to follow the campaign data in the best way possible. By obtaining this important information, you can more easily decide which bloggers you should work with in the future. This is where tracking links, that is, UTM parameters, come into play.
What are UTM Parameters? Do you really know what exactly UTM parameters mean? UTM is actually short for Urchin Tracking Module, which is a format developed by Google for tracking URLs. The name Urchin comes from the company Google acquired in 2004. This company was later transformed into the Google Analytics platform. UTM parameters are small pieces of information added to the end of URL addresses. These small pieces of information provide Google with information about specific links. You may have seen them before. However, if you need an example, these links look like this In this link, the part after the question mark is the UTM parameter. When someone clicks on this link, Google Analytics reads that parameter and records the parameter information it obtains.
In this way, you will be able to make the most of the marketing budget you have and use your time more efficiently. Campaign Tracking in Google Analytics Before you get started, you should remember that you must have a Google Analytics Phone Number List account. Moreover, this account must be linked to your store. You have agreed with many bloggers and decided to have sponsored reviews and this is how you will launch your product for the first time. Even though you have agreed with many bloggers, you may want to know which one will offer you more activity. This is why you need to follow the campaign data in the best way possible. By obtaining this important information, you can more easily decide which bloggers you should work with in the future. This is where tracking links, that is, UTM parameters, come into play.
What are UTM Parameters? Do you really know what exactly UTM parameters mean? UTM is actually short for Urchin Tracking Module, which is a format developed by Google for tracking URLs. The name Urchin comes from the company Google acquired in 2004. This company was later transformed into the Google Analytics platform. UTM parameters are small pieces of information added to the end of URL addresses. These small pieces of information provide Google with information about specific links. You may have seen them before. However, if you need an example, these links look like this In this link, the part after the question mark is the UTM parameter. When someone clicks on this link, Google Analytics reads that parameter and records the parameter information it obtains.